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The Blessed Life


 Take a Risk and GROW
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As one of my first radio sales managers told me many years ago, "The only thing constant (in life) is change." How true that is!

CHANGE: Many people thrive on it. Some learn from the past and use it to grow further in their personal or professional journeys. Others retreat and go into their own selves, depressed, face anxiety and become upset that their seemingly status-quo world has been turned upside down. How naive of people in that latter category to truly believe that life can stay at such a comfort level for any length of time.

I have never bought into the thought that "things as they are should stay that way; shaking things up is unwelcome; we've always done things this way/this is how they should always be." WHAT? Where is the LIVING with that? Where is the chance to experience a personal growth experience with that? Some of my favorite people are those who are constantly reinventing themselves. I think it takes so much drive and confidence to just "do" because they can. Not because others THINK they should; I am talking about those people being the instigators, the initiators, the LEADERS. Those that recognize a possibility that something could be better than it is now, not knowing how it might be done, but knowing they WANT it be done and can visualize a reality.

Think about some of the most influential people in history...how about Alexander Graham Bell, for example? Do you think he knew HOW he was going to invent the first telephone device? He just knew he was GOING to do it and believed. And he did! Thomas Edison...where would we be without his huge contribution to our world? It's mind boggling to think of all the greats throughout history who didn't know how something would be accomplished, but they just knew they would "figure it out." They didn't want to be happy with the status quo.

Recently, I said goodbye to the corporate world (which goes along with bye-bye to the corporate paycheck!) to venture out on my own. For almost 19 years (see my first blog below), I have been involved in so many areas of the media and have helped countless business, small and large, grow to new levels. One thing has been consistent with every job I took throughout that time: I wanted to help businesses grow. I wanted to be their "idea" person; I didn't just want to sell them something. The companies I worked for were (very good!) vehicles for helping them get there, each with their own merits and drawbacks. MANY, many times I referred other media and other solutions that didn't net me a dime, because I knew it was in the best interest of the client. I know the power of "what goes around, comes around" and I have never been proven wrong with that thought.

So, here I am, starting my own ad agency/marketing firm focusing on small to mid-sized businesses, really wanting to target Frisco businesses. I am literally *just* getting started, and I know I have the determination to make this successful. I see it. And I am so excited! It's very liberating. I'm passionate about helping other people succeed; that will never change. It's who I am.

No better time like the present, right?

Taking a risk never felt so good.

Posted by Erika at 6:52 PM - 2 Comments   Add a Comment  
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Comments:

Hello Erika,

I am like you a professional radio vet turned helper of the small and medium business owner. I have through my 25 year radio career been a freelancer writing and voicing commercials for agencies and radio stations that had and have me on retainer.

I have been receiving Matt's e-news letters and I am glad to read your blog. To give you a small idea of why I am writing, I have contract jobs in Frisco. I am the Public Address Announcer for the Texas Tornado (Hockey) F.C. Dallas (Soccer) and Frisco Thunder (indoor football). I think Frisco is a great place to not only live but a great opportunity for any new business to thrive.

To thrive however they need to spread the word that they are out there. Erika my specialties are more than just voicing, and am also a award winning copywriter and producer. I would like very much to meet you for coffee some morning to see if there is a chance that we could work together to truly help the small and medium business succeed.

Thanks,

Michael Taylor
2Daze Creative & Production
214-235-8512
 
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by Mr. Freelance (PM , CC ) on Friday June 20, 2008 @ 3:52 PM




So true, Erika!!!

Having recently started this entrepreneurial journey myself, I have been having mostly great days, but some days are not so good. On one of those recently, as I was faced with a setback, I was browsing around the web and a comment on a random blog jumped out at me:

"What would you do if you knew you could not fail?"

It reinforced my decision, because what I'm doing now is exactly it.

So as you embark on this journey of growth, I just want to say -- think of that saying when you're having any moment of struggle. With your passion and drive, you will be a smashing success!!!!
 
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by Rebekah (PM , CC ) on Friday July 4, 2008 @ 2:22 PM


 

 

 

 

 

 

 

 

 

 

 

   
  About Me
Author: Erika
From Frisco, TX, USA
Age: 36
 
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